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Lee Cooper

Brief

Having worked with Lee Cooper so successfully at international trade shows, we were tasked with not only designing their retail stores, but to ensure for global consistency.

What we did

Global Retail Guidelines
Intranet Portal
Digital Development

Idea

To ensure the brand’s look & feel remained consistent at retail across all territories, we designed and developed the ‘Brick Lane’ interactive technical retail guidelines.  The portal allowed franchisees across all over the world the opportunity to log on and download a full retail specifications pack, detailing sizes, materials, finishes of all retail components.  Once they had downloaded the guidelines and specified the most appropriate elements for their store, the user could then bring the pack to their local contractor for manufacture and installation.

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Reach out to Mynt

720 Uppingham Road,
Bushby, Leicester,
LE7 9RN, UK

+44 (0)1664 423 110
info@mynt.co.uk

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