Interflora – RHS Chelsea Flower Show
RHS Chelsea Flower Show
To create an exhibit for the RHS Chelsea Flower Show; to showcase the work of 5 young up and coming florists; and to win a gold medal.
What we did
To create a framework to show, communicate and display the craft, skill and approach of the 5 young florists. We created a striking architectural concept to deliver the unexpected at Chelsea with 5 high level individual display pods. The height of each pod delivered breathing space for each florist’s work and the introduction of lighting at high level and mirrors at the base of each pod created intriguing views for visitors.