Gola | Born in Britain
Bread & Butter
Design a new exhibition stand to help develop Gola’s brand positioning at trade shows & events. Evolve the stand from our previous heritage football themed exhibition environment, with less emphasis on the detailed history of the brand, but more focus on being British.
What we did
The Classic Contrast design concept pitched English country house interior architectural elements, somber raise panelled walls & ornate coving, against vibrant on-trend colour hits & stripes to support the ‘Born in Britain’ campaign & look-book positioning. Re-claimed flooring elements became authentic supporting props to create a credible & compelling exhibition design stand and brand environment.