Dare 2b – Showroom Update
Create a temporary showroom as an interim prior to completion of the new HQ development. Inject a modern and up-to-date interpretation of the brand on a limited budget whilst being fully operational for sales meetings and presentation of the product collections.
What we did
Dare2b is a modern technical ski wear brand and we wanted to reflect this positioning through our approach and thinking. We used high gloss finishes including glass, acrylics, laminates, steel and high-gloss sprays for the showroom styling. We then combined these finishes with existing units from the previous showroom to give them a new lease of life and added recycled props to punctuate the product categories and to keep costs to a minimum.