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Breo - The Spring Fair

Brief

Announce Breo’s arrival at the spring fair with a tactile, flexible, fun and colourful exhibition stand design.  Also use the trade show as an opportunity to establish the brand’s 3D language and retail signature pieces.

What we did

Exhibition Design
Stand Build
Event Management

Idea

By creating a bold and confident statement, we designed the brand’s first exhibition stand.  Reflecting material finishes, innovative designs and attention to detail found in Breo’s product range, we developed core touch points including industrial rubber bands to act as light box frames, a giant feature clock & the now iconic classical rubber-dipped Breo chair!
Our design for the exhibition stand was by far the most eye-catching, inviting and fun exhibition at the show, resulting in a lot of new business leads for Breo.

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