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Jordan x PSG


Global Collaboration

We had the pleasure of working with Nike’s Jordan team to deliver a global retail direction, celebrating the launch of the Jordan x PSG collaboration.

Materials, finishes, props and shapes are inspired by a combination of urban Parisian architecture & the reflection of greatness found within the two iconic sporting giants.

The retail campaign has been rolled out worldwide across varying scales of environment and promotes a mix of lifestyle & sport specific apparel & footwear.

Great work by everyone involved!


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